
CURATED MANAGEMENT EXPERTISE
DELIVERING THE FINEST HOSPITALITY EXPERIENCE
BUENOS
AIRES
LONDON
MILAN
ABOUT
Massimo & Partners was founded by Massimo Ianni, a key opinion leader and influential creator in the hospitality industry over the past thirty five years. He has brought together a team of people, each with original perspectives and clear visions. The values of Massimo & Partners are based on the creation of complete concepts, which are innovative and compelling while being financially viable and market driven. Given its combined experience and expertise, Massimo & Partners is able to develop and manage projects creatively and fully support the mission of the Client internationally. Our organization has five Laboratories dedicated to the development and management at 360 degrees of our projects.
I. Content & Creation Lab:
We define a unique purpose for each project, and then create and curate its concepts. We develop transforming rituals and experiences to bring to life the concept.
II. Communication & Story Telling Lab:
Using our established network of press, media contacts and influencers around the world, we work to ensure that a robust public relations strategy is in place, focusing on the specific project Story Telling.
III. Business & Revenue Management Lab:
We work to design and implement winning Digital, Sales, Marketing & Revenue Management strategy. We are supported by an international sales force organization.
IV. Operations & Talent Development Lab:
We offer the operational support to the projects we manage, and to the local teams. Our experienced operations team guides them in the day to day running, promoting our best practices. On the other hand, we recruit and train the best colleagues for each project, making sure that their personal and professional growth is at the center of our activities.
V. Design & Style Lab:
We assist in terms of architecture, interior design, styling and digital design, to create unique and exclusive concepts. We curate all the “soft touches” required to support the uniqueness of each project.
PROJECTS
PRESENT & RECENTDiscover the following projects.
PROPOSALS
Regional Destination Management Project
Sensorial Experience Curation for a Winery
Set up of an Innovative lifestyle City Center Hub
PAST PROJECTS
Following is a selection of the most iconic projects we have been involved within the past years.





TEAM

Massimo Ianni
Founder

Fernando Campanaro
Senior Partner
EUROPE & MIDDLE EAST

Valeria Defelippe
Partner
SOUTH AMERICA

Pablo Andrada
Partner
SOUTH AMERICA
WE CURATE
OPERATIONAL EXPERTISE
FEASIBILITY AND CREATION
Research and Inspiration
Concept Creation and Mood Boards
Feasibility and market studies
STRATEGY
Strategy Consolidation
Partner Introductions
Schedule and Timeline Management
Service Concept Design
TRAINING AND DEVELOPMENT
Recruitment, Selection and Training
Training Design, meeting specific requirements
Development of tailor made programs for industry professionals or Educational Institutions
Instructional Development and Guidance
Professional Expertise Growth
OPERATION AND MANAGEMENT
Development, Pre-Opening strategies and Operating Budget Creation
Internal Communications & Management structures
Sales & Marketing support and strategy
Owner’s Support
Guest & Staff journey design
Operations Manual Development
Executive Management
REVIEW
Analysis
Plan & Project execution
Control of quality standards and budget
Performance improvements
Undercover evaluations
DESTINATION
MANAGEMENT
Support services to position and promote destinations internationally
TECHNICAL EXPERTISE
CONSTRUCTION, FF&E AND OS&E BUDGETING
Acquisitions Budget
Construction and renovation values
FF&E / OS&E budgeting and costs benchmark
ASSIST THE CLIENT IN PROVIDING THE TOOLS AND NECESSARY INFORMATION TO ACHIEVE THE BEST PROJECT WITHIN BUDGET AND ON SCHEDULE
PRESELECTION AND APPOINTMENT OF ARCHITECTS AND INTERIOR DESIGNERS
Search for the best professionals
Contracts negotiation
MANAGEMENT AND COORDINATION OF ALL CONSULTANTS AND CONSTRUCTION COMPANY
Budget setting
Coordination and control compliance with commercial hospitality standards
Guideline on specifications and materials, and performances expectations